Many who know me know of my love for WVU and Morgantown. I am always up for a trip there, and as such, I’ll venture to my “Happy Place” today for the annual WVU IMC INTEGRATE Conference. An event that has never disappointed me- one that re-kindles friendships with former IMC classmates and professors as … More Morgantown and INTEGRATE 2016 here I come…
Beauty pageants are the culmination of beauty and grace, composure and self-confidence. Last night the ultimate mistake took place during the Miss Universe 2016 Pageant. Host Steve Harvey announced the winner of the title to be Miss Colombia. Miss Universe 2015, also a former Miss Colombia crowned her successor with great excitement as it appeared … More Miss Universe Pageant- Live TV and Social Media Nightmare
It’s that time of year again, when children around the world anxiously await the arrival of Santa Claus. Since 1955 NORAD has tracked the path of this jolly man. What began as a simple mistake has now become an annual tradition. . Parents and children can log on to NoradSanta.org from 12:01 a.m. MST … More Where is Santa? Tracking Santa in 2015
Today the use of mobile devices has sky rocketed! Nor only does one have a smart phone, they now have a tablet, a watch ( such as the Apple Watch), a variety of devices that monitor our daily moves and health status just to name a few. Along with the increased use of emerging media through mobile … More Emerging Media- Friend or Foe?
https://www.marketingprof.com/chirp/2015/29016 Capital One coined the tag line, “What’s in Your Wallet?” The tag line makes reference to which credit card(s) one might have in their wallet. However, in 2015, the “wallet” has different meaning, thanks to the wonders of emerging media and the digital age. A recent study by Chadwick Martin Bailey … More What’s in Your Wallet?
We all grew up listening to stories at bedtime, naptime or rest time in early elementary school and certainly developing our own “stories” through various stages of our lives. We watched soap operas or as some refer to them, “my story” every afternoon; have ( or had) our favorite television shows, many of which … More What, Stories Aren’t Just for Bedtime Anymore ?
The Internet of Things and “Enhanced Objects” together “have the potential to fundamentally shift the way we interact with out surroundings.” According to an article in http://mckinsey.com/insights/business_technology/The_Internet_of_Things_The_value_of_digitalizing_the_physical_world The IoT falls into two types of categories- one of the most prominent is that of those in the human setting category. Those items that pertain to health … More The Internet of Things: Where do you “fit” in?
It seems that everywhere one looks today there is an invitation to download some type of application (app) to one’s mobile device. I was on social media ( Facebook) just this evening. A friend is trying raise money to adapt a child- he is very gifted and knits beautifully. He has made a … More What’s App-ealing to you?
As I write this tonight I’m watching Jeopardy’s Tournament of Champions (white noise more than anything else), one of the contestants mentioned thanking various people and Twitter. It seems that cute little bluebird creeps into the most innocent of conversations. Twitter separates itself from other social media sites with the 140 character limit to … More ” A little birdie told me so…”
] The cute little smiley face from years ago has evolved into many different versions expressing different emotions. From the cute little smiley face to poop, from animals to food, from sports to pampering, emojis are everywhere. It seems that these little images/icons are in texts, tweets, emails, and FaceBook postings expressing … More The Rise of Emoji in Marketing